Breast Cancer awareness is one of the most important issues facing society today. Breast cancer, like many other forms of cancer, are highly treatable when caught at an early stage – and even preventable. October is breast cancer awareness month and everybody should be talking about it. The First Lady and Mrs. Romney both wore pink dresses at the town hall debate, the Empire State Building is lit up in pink etc. Now police officers and other law enforcement officials are starting to sport pink on their uniforms to raise awareness for breast cancer. Pink lapel pins are part of the Uniform in October.